Cohley enables consumer brands to generate high-quality content that boosts performance every step of the customer journey. With our Creative Briefs, brands can easily outline the assets they need and pick the right Creators through our Creator Vetting process. Our platform makes it easy for brands and Creators to work together, offering tools that improve efficiency and simplify payments. Plus, brands can easily share their content across different channels and track its performance, giving them a well-rounded approach to content marketing.
While each of these companies has its own strengths, Cohley really stands out with a few key differences. First off, we offer strategic support through a dedicated Customer Success Manager—it's a core part of our service. Our team is made up of experts who know their stuff, bringing you content best practices, innovative activation ideas, and strategic tips to get the most out of every piece of content, so you can maximize your investment. Cohley helps brands create a wider range of content than anyone else in the industry. Whether it’s short-form UGC, influencer activations, product reviews, professional photography, or consumer insights, we've got you covered. Brands come to Cohley to consolidate vendors and address their collective need for UGC, product reviews, and influencer solutions. Our platform integrates seamlessly into mid-market and enterprise tech stacks, making it easy for customers to activate their assets across their digital marketing efforts. Cohley’s platform supports enterprise workflows, approvals, and payments—ensuring that you and your team can operate at peak efficiency. Creators love our platform too. Over 3,000 Creators join Cohley every month via word of mouth alone. Happy Creators mean a better customer experience and higher-quality content for you. And the best part? All content generated on the Cohley platform is owned by the customer forever, so you don’t have to worry about usage rights—seriously.
Cohley teams up with all sorts of brands, from disruptors like Imperfect Foods and TOMS to well-known names like CVS and Henkel. Generally, brands that focus on eCommerce, have $10M+ in annual revenue, and offer 15+ products are a solid match, though there are always exceptions.
Cohley is first and foremost a content generation platform, but we also offer influencer features and solutions similar to influencer platforms like GRIN and Mavrck. If your sole objective is to ramp up influencer efforts, you might find better options elsewhere.
Yes. Cohley works with lots of agency clients. The platform is built to be self-service, giving you full rights to the assets created and making reporting a breeze. Whether you're tweaking content with a brand's agency or creating new creative assets, Cohley makes communication smooth and helps you scale easily.